All of us are well aware of the fact that Google is one of the biggest and hottest search engine grasped attention all over the world. It is highly popular and used because of its easy interface and fast results. However, many people know about Google as the leading search engine but they are unaware of the exceptional products manufactured by Google. These products have premium and free versions based on the needs of the users. There are innumerable people having no information about the Google Apps and their application to boost their online business in a cost effective and easy ways.
Google Apps?
Google Apps are the Google products designed by Google for its users to reap maximum benefits out of their businesses. Interesting, the thing is these app offers paid as well as free services. For instance, the regular free Google accounts offer limited storage while its paid version has about 25GB e-mail storage capacity. If you really urge to boost your online visibility then, you are sincerely advised to make more out of the Google apps related to your business to boost the revenues as well as business.
Today, in this article I will introduce some of the mind-blowing apps that work wonders in enhancing your business in countless ways.
Google Adwords:
These are paid ads or in simple words are PPC (Pay Per Click). You have to give some money cost per click (CPC) to Google for every click on the ad. This Google application enables you to enjoy higher chances of sales than the casual ads. These are mainly present at the right corner of the page when you search for something. In short, it is the ideal way to access your target audience.
Google Alerts:
It is an entirely free service offered by the search engine. It enables the user to get information about all the latest updates. But, it shows results for the user who has set up the Google Alerts and gives the results according the query statement listed by user while setting the alert. Just go to Google Alerts. After that add a search word or phrase in the search box on the app, the Google alert will initiate targeting on the search word and will give you the best results on a regular basis via your mail. You can also take info about your own brand name to know about other people writing about the same word or phrases and much more.
Google Grant:
It works almost similar to the Google Adwords. But, it is a type of free marketing for the non-profit organization. Google Grant offers the non-profit firms to opt several keywords and when the user hunt for that keyword the “Google Grant Text Ads” will be represented as the Google Adwords fliers and as the user click on the ad, it will be sent to the concerned site.
Google+:
This app is mainly used as a famous social networking site like Twitter and Facebook. It offers an opportunity to update and share your business associated news and updates with all the latest services and products. It also enables you to get in contact with your family and friends. Moreover, it serves as a powerful factor in gaining Good search engine ranks.
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Google Analytics:
It is the highly useful and important business tool for the website or blog owner to get a more transparent view regarding the traffic on the site. It also gives info about the section of the website getting more clicks and about the time visitors stay on your website etc. The interesting thing is all these services are offered entirely free of cost. It is the most lucrative tool for all online marketers as it gives an opportunity to keep a record of the site or blog progress.
Google Sites:
This app offers free and easy way to establish a free website. Interestingly, you can add as many pages as you need to develop an informative site. Additionally, you have full control over your site. Though there are few limitations regarding size in free account. It offers a total space of 100MB per site. The maximum size for attachments is 10MB. To make your site more interactive you can make use of many other Google Apps as well.
Web Master:
This tool enables you to analyze your site from search engine attitude to know about the status on a regular basis. It enables you to change your site keywords and content accordingly. Google Webmaster sends important messages as well if it finds something conspicuous or wrong about your site.
Google documents:
The most easy and used tool in business offices is the Google Doc. It features to share secret and important documents, files, spreadsheets and other related folders with your business colleagues. Apart from advantages to local businesses it is useful for businesses which are spread across the world and need the same documents from the remote locations. In such conditions Google docs play an important role by offering the feature to permit multiple users to work on the same documents.
Google is putting all its efforts to constantly upgrade its applications and are trying to design new products. These apps are helpful for all businesses and boost the online visibility and create awareness as well. So, no need to waste your time by searching for any other app or product, Google alone is enough to meet all your business needs and makes your business manageable and organized.
Share your experience with us if you use these apps or know about some more useful Google apps.
